MoDOT was recognized by the American Association of Highway Transportation Officials and the Mid-Missouri chapter of the Public Relations Society of America for its Buckle Up Phone Down campaign.
“We’re very excited that BUPD is gaining momentum across Missouri and our nation,” said Nicole Hood, MoDOT state highway safety and traffic engineer. “More so, we know that the simple acts of buckling up and putting your phone down while driving are saving lives.”
The award for Issues and Crisis Management Communication, Public Involvement Approach (without consultant) was presented at the annual meeting of the AASHTO Committee on Transportation Communication in Biloxi, MS on Oct. 2. Award submission highlights included the BUPD web page, which allows individuals and businesses to pledge to buckle up and put their phones down while driving. Participating businesses can also upload their logos to the site to show support.
Mid-MO PRSA awarded MoDOT the 2018 Campaign of Excellence during its fall conference in Columbia on Oct. 25. Highlights focused on the specific efforts centered around BUPD Day and franchised fast food restaurant involvement in central Missouri. By interacting with people and businesses, the goal is to change safety culture and make our roadways safer.
Find out how you and your business can get involved with these award-winning campaigns. For more information on Buckle Up Phone Down, go to www.modot.org/BuckleUpPhoneDown/.